HIPAA - Compliant Digital Marketing Services
Reputation Elevation is proud to offer HIPAA-compliant digital marketing services and is willing to sign a Business Associate Agreement (BAA) for the protection of its healthcare clients.
We employ the services of the Compliance Group to advise us on our compliance program and make sure that we stay up to date on the latest requirements to protect the confidentiality, integrity, and availability of protected health information (PHI).
When do Digital Marketing Services Require HIPAA Compliance?
Not all of our healthcare clients have a need to disclose PHI to us. For example, a covered entity that employs our search engine optimization (SEO) services generally doesn’t have a need to review PHI with us.
However, clients using ElevationCRM (our CRM and marketing automation platform) or who otherwise would like to review the performance of our paid advertising campaigns may want to discuss specific sales leads that we generated in order to help improve campaign performance.
For example, a client may find that a certain keyword in a Google Ads campaign is particularly effective at attracting qualified leads. Or, that a specific Facebook Ad does the same. For example, a client may find that a certain keyword in a Google Ads campaign is particularly effective at attracting qualified leads. Or, that a specific Facebook Ad does the same.
In these circumstances, it is important that we have a BAA in place.
At Reputation Elevation, we take the compliance of our clients seriously. If you have any questions, please reach out to us to find out more about our HIPAA-compliant digital marketing and marketing automation software services.
When do Digital Marketing Services Require HIPAA Compliance?
Not all of our healthcare clients have a need to disclose PHI to us. For example, a covered entity that employs our search engine optimization (SEO) services generally doesn’t have a need to review PHI with us.
However, clients using ElevationCRM (our CRM and marketing automation platform) or who otherwise would like to review the performance of our paid advertising campaigns may want to discuss specific sales leads that we generated in order to help improve campaign performance.
For example, a client may find that a certain keyword in a Google Ads campaign is particularly effective at attracting qualified leads. Or, that a specific Facebook Ad does the same. For example, a client may find that a certain keyword in a Google Ads campaign is particularly effective at attracting qualified leads. Or, that a specific Facebook Ad does the same.
In these circumstances, it is important that we have a BAA in place.
At Reputation Elevation, we take the compliance of our clients seriously. If you have any questions, please reach out to us to find out more about our HIPAA-compliant digital marketing and marketing automation software services.
