PPC Select and PPC
Defender for Google Ads
Stopping Wasting Your Budget on Fraudulent Clicks and Hopeless Search Terms
If You’re Cost Per Action (CPA) Doesn’t Improve 20% or More in 30 Days, You Get Your Money Back + $100 Just for Wasting Your Time.
The world’s largest
search engine
doesn’t play fair.
Every time someone clicks your search ads, you pay, even when:
- A click is fraudulent or accidental
- Your ads have been placed on search terms that, unbeknownst to you, virtually never get good results (i.e. leads or sales)
At Reputation Elevation, we believe in helping businesses fight back.
That’s why we offer two powerful services — PPC Select and PPC Defender — that help level the playing field and increase your return on investment from Google Ads.
PPC Select and PPC Defender are hands-off for our clients – we handle all the work for you.
Reclaim Your
Advertising Power
Are you tired of feeling taken advantage of by escalating costs per click? Do you find yourself paying exorbitant amounts for conversions without satisfactory results? We understand your frustration. At Reputation Elevation, we’re here to equip you with tools to help you overcome these challenges and achieve your business objectives.
Seamless Integration
with Other Agencies
We understand that many businesses work with advertising agencies to manage their campaigns. That’s why we’ve designed our services to seamlessly integrate with other agencies. You can leverage the power of PPC Select and PPC Defender without leaving your trusted agency. We believe in collaboration and enabling you to make the most of your existing partnerships while maximizing your results.
PPC Defender: Safeguarding You
From Fraudulent Clicks
Competitors draining your budget through malicious clicks – and other forms of click fraud – are a genuine concern for advertisers. With PPC Defender, we provide a comprehensive set of features designed to protect you against click fraud, ensuring your advertising budget is utilized effectively. Our system protects your campaigns by deploying:
- 24/7 fraud monitoring
- Blacklists
- Click frequency tracking
- Device fingerprinting
- Fraud scoring
- Geolocation tracking
- IP address monitoring
- VPN detection
And the best part is that everything is done for you – you don’t have to lift a finger.
Types of Click Fraud
PPC Defender is effective against all of the major forms of click fraud:
Bots
Everyday people’s computers may be infected with malware that repeatedly clicks on ads without their knowledge.
Customers or Employees Taking Revenge
Someone who is upset with you may decide to vent their rage by taking it out on your wallet, clicking your ads to their dark heart’s content.
Click Farms
A click farm is an unethical business enterprise that targets your ads in order to deplete your budget, thereby assisting your competition.
Malicious Publishers
Websites can increase their revenue by squeezing your ads into a single pixel on the screen nobody will ever see… yet you still pay for each ad impression.
Competitors
Competitors themselves may click on your ads, knowing that each time they do, you are paying.
Poor Ad Placement Leading to Accidental Clicks
Ads are often displayed in a way that it’s almost impossible not to click them, especially on mobile devices.
You may be surprised to find that you, too, could be a victim of click fraud.
Our experiences demonstrates that even family-owned small businesses who would never suspect anyone of targeting them may be spending a fortune on fraudulent clicks.
PPC Select: Stopping Wasteful Clicks
The world’s dominant search engine often places businesses at a disadvantage by displaying ads on low-performing search terms, resulting in wasted resources. In 2020, access to performance data on certain search terms was restricted, leaving businesses in the dark and inhibiting their ability to make informed decisions.
PPC Select is your weapon against wasteful spending on non-performing search terms. Using our extensive database of over 84 million search terms derived from 155,000 ads and 6 million conversions, we identify the search terms that consistently fail to convert and prevent your ads from appearing on them, thereby saving you money. As our database continuously grows and evolves, so does the effectiveness of PPC Select in improving your results over time.
Understanding
Search Terms
To understand Reputation Elevation PPC Select, it’s important to first understand what “search terms” are.
You may be familiar with “keywords,” which represent searches people make that you can place your Google Ads on.
In most Google Ads campaigns, a keyword that is selected is a gateway to many possible “search terms.” For example, if you want to place ads on the keyword “accident attorney,” your ads won’t only show up when people type in the exact words “accident attorney.”
Depending on your exact settings, your ads will show up on a practically endless variety of related searches, such as:
- Accident attorney near me
- Car accident lawyer
- Accident attorney salaries
- How accident attorney’s XYZ…
Other search terms rarely or never result in leads or sales… yet you can’t tell just from looking at them. They can even seem like potentially profitable search terms to place your ads on. Yet if you look at a large enough data set, the truth becomes apparent: they are like a black hole for your money.
That’s where PPC Select comes in. By referring to a massive database of search term and conversion data, we are able to quickly save you from wasting money on clicks that won’t help you generate leads or sales.
Without PPC Select, you could spend years advertising and never figure out which of your search terms are wasting money. That’s because you can’t determine whether a search term is effective or not until you have sufficient data to make a statistically sound evaluation.
By referencing data from millions of search terms across thousands of ad accounts, we’re able to help you skip tens of thousands of dollars in experimentation and get better results.
PPC Select - Top Industries
While any business could benefit from PPC Select, those in specific industries get the best result because we have more data on them.
PPC Select has proven to be particularly effective in the following industries:
- Accounting
- Bankruptcy
- Dentistry
- Financial planning
- HVAC
- Kitchen and bathroom remodeling
- Legal
- Personal Injury
- Plumbing
- Roofing
- Solar
- Water damage restoration
If your business is not on this list, don’t fear! We can quickly evaluate your account to find out if PPC Select will benefit you.
If we believe your account has the potential to benefit from PPC Select, we’ll let you know, and extend the same incredible money-back guarantee.
Our Money-Back Guarantee
We are so confident in the effectiveness of our services that we offer a contractual guarantee for qualifying ad accounts. Within 30 days, if we don’t reduce your cost per conversion by at least 20%, we will refund your money and pay you $100 just for wasting your time. This guarantee underscores our commitment to delivering tangible results and providing you with the peace of mind you deserve.
Reclaim Your Growth
At Reputation Elevation, we firmly believe that businesses should be in control of their growth. Big Tech’s profit-driven practices shouldn’t hinder your success. With our services, you can fight back against wasteful spending, fraudulent clicks, and low-performing search terms. Take control of your advertising budget and unlock your business’s true potential.
Free Consultation
5-Star Support and Reporting
We take pride in offering 5-star customer support through dedicated client success managers. From implementation on your website and ad account to continuous monitoring and updates, we handle it all. Our team ensures a seamless experience, allowing you to focus on what you do best— growing your business. Moreover, we provide comprehensive monthly reports, allowing you to track your progress and witness the tangible results of our services.
Join Our Growing Community
Join the community of businesses that have experienced the transformative power of PPC Select and PPC Defender. We have helped numerous businesses achieve remarkable improvements in their advertising campaigns. Let us help you be the next success story.
Free Consultation
You’re Don’t Have to Go it Alone Anymore
Remember, you don’t have to face unethical search engine practices alone. With Reputation Elevation by your side, you can overcome the odds and elevate your business to new heights.
Get Started Today
Reputation Elevation is here to equip you with the tools necessary to thrive in today’s competitive advertising landscape. With PPC Select and PPC Defender, you can protect your budget, optimize your campaigns, and achieve exceptional results. Take the first step towards reclaiming your growth and schedule a consultation with our team today. We’re ready to guide you towards a more profitable and efficient advertising strategy.
Book a free consultation today.
Take the Next Step
Ready to take the next step? Book your free consultation with Reputation Elevation today.
