In the world of healthcare, trust is the foundation of every patient relationship. When it comes to healthcare marketing, building and maintaining trust is paramount to attracting new patients and fostering long-term loyalty. With countless options available for patients to choose from, healthcare providers must prioritize trust as a central tenet of their marketing strategies. … Read more
In today’s competitive business landscape, simply attracting customers isn’t enough. To truly succeed, you need a structured approach that guides potential clients through their journey—from discovering your brand to becoming loyal customers. This process is known as a marketing funnel. An effective marketing funnel ensures that your audience has a seamless experience at every stage … Read more
I was on the 3 Pie Squared Podcast recently, where we discussed digital marketing for ABA therapy practices. First, I’d like to give a big shout out to Stephen and April Smith, the dynamic duo helping practices across the country with policies, guidebooks, and much more. Here’s the full recording on Spotify: For a quick … Read more
I had the privilege of being interviewed by Jonathan Meuller on the ‘Building Better Businesses in ABA” podcast. Jonathan is Co-CEO at Ascend Behavior Partners, a successful ABA provider, and Element RCM, a high quality revenue cycle management company. We discussed practical points and insights from my work helping ABA businesses with client enrollment and … Read more
A Guide to SEO Methods (Both Free and Paid) for ABA Businesses One cannot overstate the importance of having a good search presence for ABA businesses. That’s because once parents decide to get ABA therapy, they typically either ask around for a referral from a trusted source… or turn to Google. Researchers estimate that 34.2% … Read more
Many entrepreneurs fail because they are so convinced of the validity of their passions, creativity, and ideas, that they can’t imagine the marketplace may not be interested in what they have to offer. It’s wise to validate your service/product/marketing ideas before investing large sums of money and copious amounts of time into them. Before the … Read more
What most advertisers don’t know about Facebook Ads that is wrecking their campaigns. As someone who runs Facebook Ads, have you ever wondered if Facebook is on your side? The first time I started to doubt it was the first time I tried contacting Facebook Ads support. You can pay $4.99/month for hosting from a … Read more
There are two types of businesses: Those that profit with email marketing (ROI for email marketing is estimated at 47:1) Those that don’t If you seek to be a member of group #1, the first hurdle you face is figuring out how to write emails that people will open and pay attention to. It’s well … Read more
Our very own Claire interviewed Reputation Elevation client Cristina Cordeiro, BCBA, about her experience with our marketing services. ABA is a form of therapy used to treat children and young adults with autism. In the interview, Cristina discusses how she went from receiving one or two referrals per month, to over 40, using our services. … Read more
After months of development we have launched “Facebook Ads that Just Work.” “Facebook Ads that Just Work” is our guide to writing Facebook Ads that… just work: Read more about it here. A lot of people get stuck writing their Facebook Ads. They don’t know what to write for the headline or ad description. They’re … Read more
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