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Do you think it is easier to be creative when you have limits to work within or when you have don’t? As Shane Snow argues in his book “Smartcuts,” it ... Read more
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Do you think it is easier to be creative when you have limits to work within or when you have don’t? As Shane Snow argues in his book “Smartcuts,” it ... Read more
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In this great article, Paul Shapiro shares his findings from an analysis of the top 3,000 most successful posts to Linkedin…
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In this great article, Paul Shapiro shares his findings from an analysis of the top 3,000 most successful posts to Linkedin…
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internet marketing, Real Estate, reputation
In this video I discuss why some real estate agents are getting the most out of Zillow and why others, well, aren’t… This video is also quite relevant to other ... Read more
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internet marketing, Real Estate, reputation
In this video I discuss why some real estate agents are getting the most out of Zillow and why others, well, aren’t… This video is also quite relevant to other ... Read more
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internet marketing, reputation
Let’s say somebody visits your website. Maybe he got a referral from a friend, or maybe he clicked on an ad, or found you through Google. There is a very ... Read more
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internet marketing, psychology
There’s an amazing book called “The Paradox Of Choice” by Prof. Barry Schwartz. It goes as follows: In economic theory, the more choices you have the better off you are ... Read more
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Every business owner knows there’s money to be made on Facebook. But most don’t know how to make it. The single biggest obstacle to success on Facebook is targeting ... Read more
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We all know that it’s easier to sell to people who bought from you in the past than it is to acquire a new customer. With Facebook, you can reach ... Read more
Say “Goodbye” to staring at the Ads Manager wondering what on earth to write. This post will teach you how to create Facebook Ads that just work so you can save money and start profiting. There are a few places where I break down the steps with separate directions for ecommerce offers, vs everything else. … Read more
What most advertisers don’t know about Facebook Ads that is wrecking their campaigns. As someone who runs Facebook Ads, have you ever wondered if Facebook is on your side? The first time I started to doubt it was the first time I tried contacting Facebook Ads support. You can pay $4.99/month for hosting from a … Read more
There are two types of businesses: Those that profit with email marketing (ROI for email marketing is estimated at 47:1) Those that don’t If you seek to be a member of group #1, the first hurdle you face is figuring out how to write emails that people will open and pay attention to. It’s well … Read more
Our very own Claire interviewed Reputation Elevation client Cristina Cordeiro, BCBA, about her experience with our marketing services. ABA is a form of therapy used to treat children and young adults with autism. In the interview, Cristina discusses how she went from receiving one or two referrals per month, to over 40, using our services. … Read more
After months of development we have launched “Facebook Ads that Just Work.” “Facebook Ads that Just Work” is our guide to writing Facebook Ads that… just work: Read more about it here. A lot of people get stuck writing their Facebook Ads. They don’t know what to write for the headline or ad description. They’re … Read more
The only corporation that sells more online advertising space than Facebook, is Google. According to eMarketer[1], Google is expected to generate $72,690,000,000 in revenue in 2017. Google Adwords is most useful when you want to place your message in front of people already looking for what you sell. If people are already shopping for what … Read more
Introduction Inbound leads are way better than outbound leads… as long as you can get in touch with them. Otherwise, they’re worthless. This guide will teach you how to easily get in touch with most or almost all of your inbound leads using the marketing automation sequence I developed for my clients. I am a … Read more
Marketing doesn’t have to be cheesy and selling doesn’t have to be pushy. Here’s the therapeutic way to grow your practice… Back in January, I was talking with the CEO of a non-profit that helps children in 3rd world countries who have ASD. This CEO lamented that not only kids in 3rd world countries, but also children … Read more
In 2014, retargeting technology became available to small businesses. Once the domain of large corporations only, all of a sudden entrepreneurs could get in on the action, too. There were two companies vying for dominance in the space: Perfect Audience and Adroll. I contacted everybody I could think to contact about the new opportunity, and enrolled … Read more
Tim Ferris, author of “The Four-Hour Workweek,” writes about the importance of developing a “minimum viable product.” Most people believe that when they start a business, it has to be perfect right away. They invest copious quantities of time and money building their business before they ever try to make a sale. Tim Ferris sees … Read more
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